Gustavo Nascimento

Built around gambiarra, the Brazilian art of finding creative solutions with available resources, these projects helped marketing professionals use technology and AI to gain more autonomy.

For GambiCast, I developed the production process from scripting and visual direction to filming, editing, and animation. The show grew from zero to over 20K views across two seasons.

For GambiDay, a two-day hybrid event with eight-hour live broadcasts, I led audiovisual preparation and the first edition’s live production, then supervised the second. I also coordinated campaign videos and sketches. The event launched GambiAcademy, the company’s learning platform for technology, no-code, and Artificial intelligence.

A business case study about ElevenLabs, produced with AI tools to make editing faster.

I created a custom AI skill to review footage, remove mistakes, select the best takes, and build a first cut based on the script. I also used AI to develop and create animations, find relevant visual inserts, and add them to the edit.

AI helped me complete a 10-minute video in around eight hours instead of the two days it would normally take, while I remained responsible for creative decisions and the final edit.